Full service digital marketing agency
Insight into what works on Facebook when you’re trying to market a business, small or large—even if your company isn’t “inherently viral.” Ensuring that your company’s friendly personality is emphasized through photographs and making sure you’re building a brand instead of just trying to acquire customers.
Read the full article here:
Facebook Marketing When Your Product (Like Electricity) Is Not Inherently Viral
Eighteen pieces of advice that give you a relatively simplistic way to implement advanced marketing. This information comes from something called “the marketing theory.” A few of the highlights are: awareness, and making sure business details were in as many directories as possible, and using platforms, like foursquare, to give your customers specials & benefits when they come to your place of business.
Read the full article here:
18 Social & Local Marketing Ideas Based on the Consumer Journey
Seminars held in the metro Detroit area are teaching businesses marketing tips for social media. An experienced consultant and media relations manager in Phoenix, gave pointers and helpful information for putting together a digital strategy, how to use social media to connect traditional marketing strategies. Brandy is gives lessons for how to use digital platforms to reach customers. These are very helpful to all different sizes of businesses.
Read the full article here:
Expert offers social media marketing tips at metro Detroit seminars
Women are the most actively engaged group online, because of this female bloggers have a strong marketing influence online. In a survey, almost every female blogger said they would be interested in monetizing their blogs by working with brands, but less than 60% of them have been offered the chance to. Female bloggers are a great, almost-untapped “resource” when it comes to marketing.
Read the full article here:
Harnessing the marketing power of female bloggers: A reckoning force on social …
Julie Hunt gives a thorough overview of Marketing Automation—what it is, how it works, and where it’s going. Marketing Automation is the name given to software which executes repetitive manual processes for marketing departments. Although still young, and according to the author still wildly untested, Marketing Automation has the potential to become a key ingredient in digital marketing processes. Matching the right content to the right customer at the right phase is a key of Marketing Automation.
Read the full article here:
Customer-Focused Marketing : Automation Is the Easy Part
By Joseph Cekauskas
Marketing Consultant & Strategist
JC Marketing Communications
Do you care? Of course you should.
There are many different languages that web developers use to craft a website … and you should be well-informed before you let someone build you an online web presence.
First up is “Classic ASP” …
“Classic” ASP is complex web creation language … indeed it is. And the few remaining developers who use it are proud to say so. Complexity doesn’t necessarily make something good … or bad.
It just makes the website MORE complicated. However, “Classic ASP” has security issues. Meaning, it can be hacked more readily. If the security of your website is not something you care about, that’s your call. However, if you go to your website someday and it’s a jumbled mess, you’ll not only lose potential sales, but was the gamble worth the aggravation?
Another downside to “Classic ASP” is that Classic ASP can only run on Windows servers. So you might be held hostage by a web developer who hosts only on Windows servers. You have VERY LIMITED options if YOU ever want to change hosting providers. Why? In the web world, Linux servers are much more common and readily available than Windows servers, by a WIDE margin. So “Classic ASP” developers limit your options.
The biggest downside to “Classic ASP” is that Microsoft, the company who developed Classic ASP, no longer supports, nor has any intention of improving Classic ASP! Note: “Classic ASP” is NOT the same as ASP.NET
Over the years, some interesting articles and posts have been made regarding the “Classic ASP” subject and can be found here:
Secondly, there’s PHP …
PHP language websites, by comparison to ASP, are more complex, yet can run on both Linux and Windows servers. PHP is a complex language like ASP, but it doesn’t have the same security issues “Classic ASP” has, so unlike “Classic ASP,” PHP is complex in a good way and is very secure.
Thirdly, there’s Flash …
If you know of a web developer who builds full sites in Flash. I advise you to NOT go that route. As of 4.12.12, these websites become virtually, if not totally unsearchable on the web.
And then there’s HTML …
Look for a followup blog on that.
© 2025 JC MARKET!NG
Theme by Anders Noren — Up ↑