In the advancing weeks Ad Age will present a recently updated site in addition to a participation project emphasizing select content and occasions to serve the sites 1.5 million monthly visitors. Ad Age will also reduce its frequency in print to 25 issues a year. As a major aspect of this development, A newly promoted Ad Age Supervisor Nunnery Klaassen to the new role of Associate Publisher, Editorial & Audience. “Abbey’s new role reflects our desire to apply Ad Age’s editorial ethos across our entire product offering,” added Arden. “Today those same people are programming more news than ever across all of our platforms, including social, video, live events and conferences, awards programs, trend reports and even working with universities to bring up the next generation of advertising talent. Our goal is always to grow with our industry, and that means on-going assessment of our structure and product offering. This market is constantly changing.” The Ad Age Assembly is the heading wellspring of news, sagacity and discussion for the worldwide showcasing and media neighborhood.
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Advertising Age Cuts Frequency to 25 Issues a Year As Digital Readership Hits … – Sacramento Bee
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