Love her or hate her, Miley Cyrus has clearly established herself as a brand. She may be just nuts. Or is this all a part of a brilliant marketing plan? Although some pundits seem to think she is making it up as it goes, nothing has stopped Miley since the demize of Hannah Montana. Still, some worry that she is facing an ensuing crash, similar to previous child stars.

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Is Miley Cyrus a marketing genius or completely crazy? – SheKnows.com