Learn abut the debut of Beyoncé’s new album. What was interesting about this release is the fact that there was absolutely no marketing strategy involved at all. Beyoncé and her team simply released it at night and let her fans do the rest. With a market saturated with advertisements screaming for attention, the article nods at the stunning simplicity that was taken.

Read the full article here:
Beyonce: How the Greatest Marketing Plan Involved No Marketing At All – Huffington Post