“Recalling TV’s Golden Age, Stars Pitch Products Tied to Their Shows” is about how companies are using nostalgia to sell products. Beloved actors who once played our favorite characters on TV are now helping companies sell products. The article explains how the technique & strategy works … and why it will be a popular method of sales in 2014.

Read the full article here:
Recalling TV’s Golden Age, Stars Pitch Products Tied to Their Shows – New York Times