This year, Samsung Electronics will be providing a prime example, of simply trying too hard. Already, the company is expecting to spend approximately $14 billion, on a multimedia advertising campaign, and the beginnings of this already show Samsung’s game to be by aggressive. Despite this, is not likely that the company will attain its goal of surpassing Apple’s popularity, selections such an expensive marketing plan, may not be worth such an astronomical cost.
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Samsung’s aggressive advertising rarely achieves desired effect
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