Pinterest is becoming a marketing tool for travel information rivaling the likes of television shows that include restaurant information with the tour data. The cost of one Pin is worth about 78 cents to a publisher. But the cost of Pinterest pales in comparison to the myriad of information now available in regards to the hospitality industry. Pinterest New Pins is a map of places that people want to visit around the world with information about hotel, restaurants and bars. Place Pins has caused Pinterest to become a local marketing channel that benefits local businesses.

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Pinterest Explores Local Marketing with ‘Place Pins’ – Search Engine Watch