Summary of Panel event highlighting “Brand Matters” at the Consumer Electronics Show. The CEOs of Twitter, Media Link, and Publicis-Omnicom discussed the new era of one-to-one marketing and how their companies will be utilizing the concept to merge customer relationship management and advertising so that you can take advantage of the connection you have with one person and amplify it through a person’s connections. The question of privacy and data security was addressed in general terms. Learn more …

Read the full article here:
Twitter CEO Dick Costolo: One-To-One Marketing Is Almost Here, Finally – Forbes