Marketing has changed dramatically in the past 50 years, with most of the changes coming in just the last two years. Marketing used to consist of a meeting between employees to discuss marketing strategy, planning and budgeting. Currently marketing is often “viral”—meaning that it captures consumers interest, rather than earning it with advertising. Learn why in the future, marketing will be even more difficult and will require new tools to capture the interests of consumers.

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Digital Marketing: The Past, Present & Future – Marketing Land