Mobile marketing campaign is having success in China by a major American company. Coca Cola has a campaign called Chok! Chok! Chok!. Each night a commercial will air on TV that prompts people that have downloaded an app, to move their phone rapidly so they can virtually catch some falling bottle caps that enable them to win prizes. This marketing campaign has had great success so.

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Chok! Chok! Chok! ad shakes up mobile marketing